Tuesday, September 9, 2008

Vols Go Green?

Observations
  • sign hanging from lamp post
  • propaganda
  • the word "green" is green and "orange" is orange
  • a green leaf on the sign
  • the picture is taken from below the sign
Inferences
  • the sign is high up
  • the sign is promoting to make a movement towards being more eco-friendly
  • the sign was made large for ease of reading
  • the UT indicates that it is sponsored by the University
These signs hang on all the lamp posts lining the Andy Holt pedestrian walkway. They are clear in stating their purpose, "Help orange go green." UT has clearly acknowledged that the earth is beginning to deteriorate slowly, but there is hope. They have recognized that although we are only one campus, 25,000+ people can make a great difference. The coloring of the words "orange" and "green" with their respective colors, helps to emphasize the point and puts literary terms into visual perspective. The sign appeals to ethos, in that it is asking us to change our ways of living to be more environmentally sound. The banner is also making somewhat of an emotional(pathos) appeal as well, as it makes us think what could happen if we don't change our ways. I believe the signs are effective largely in part of the quantity of them. Every which way you turn, you are constantly reminded of the plea they are making.

Tuesday, September 2, 2008

My Brain On: Drugs




Video 1

Observations:
  • hot frying pan represents drugs
  • the egg is your brain
  • heat(drugs) fries the egg(brain)
This video provides a very familiar occurrence and uses it to show how drugs can ruin your life. The egg frying symbolizing your brain figuratively and also somewhat literally frying. Also, from experience of frying eggs, we know that prolonged cooking will burn up and ruin the egg completely.

Video 2
Observations:
  • egg represents brain
  • frying pan is heroin
  • the frying pan crushes the egg
  • the frying pan destroys all surrounding
  • young woman shows anger and rage
This video is much more aggressive and rage-filled than the first. It clearly shows that heroin will not only ruin your brain and body, but will also hurt the lives of all around you. This video is much more dramatic and emotional.

Overall, both videos are effective in depicting, what will happen to your brain if you choose to use drugs. Although the videos both use an egg and frying pan to illustrate the effects of drugs, the videos are distinctly different and make different appeals. The first video is much more calm and employs the rhetorical technique of logos. When one views the first video, it is very easy to put two and two together and see that drugs will destroy your brain, period. The narrator even makes the comment, "Any questions," which supports the fact that it is a simple process to understand. The second video makes much more of an emotional appeal. It not only shows that drugs will destroy your brain, but goes on further to show the anger and emotion that can be involved in drug abuse. The second video also moves away from a singular perspective and shows the effects drug abuse can have on one's family and friends. All things considered, I say the second video is more effective because it is easier to appeal to emotion rather than logic.